The Magic of Making a Difference (cont.)

A Homeowner
If your clients are like most people, their home is their most significant financial asset. Life insurance can protect their investment and spare a family the disruption of being forced to find a different, less expensive place to live. Plus, it can provide the funds needed to help family members maintain the lifestyle to which they’re accustomed.

Changing Jobs
If your clients have recently been promoted or changed jobs, it’s a good time to re-evaluate their life insurance coverage. Why? Most people don’t realize it, but when income rises, spending tends to rise, too. Updating life insurance coverage can help ensure that a family would be able to maintain its new and improved lifestyle if something were to happen to you.

Retired or Planning for Retirement
If a client’s children are on their own and their mortgage is paid off, they might feel their need for life insurance has passed.  But if a client died today, their spouse could outlive them by 10, 20, or 30 years.  It’s certainly possible nowadays.  Would their spouse have to make drastic lifestyle adjustments to make ends meet?  Adequate life insurance coverage can help widows and widowers avoid financial struggles in retirement.

Single
Most single people don’t have a pressing need for life insurance because no one depends on them financially. But there are exceptions. If a client is providing financial support for aging parents or siblings, or if a client is carrying significant debt they wouldn’t want passed on to family members, they should consider life insurance. It would also be important for singles to plan for their future by purchasing life insurance now while they are young and healthy. It’s never too soon to prepare for “someday.” “Someday” they may get married, have children or start a business.